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a paid social advertising service

Technology-enabled paid social advertising services

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PlusUp is among the elite companies delivering thoughtful advertising results on social networks including Facebook, Instagram, Snapchat,  Pinterest, Twitter and LinkedIn.

Most importantly, we focus on providing a customized service that includes social strategy, media buying, creative execution and analytics/measurement.



Paid social success doesn't require algorithms, it requires capable people.

At PlusUp, our team of experts are skilled in the technical nuances of paid social.  We leverage third-party technology as appropriate to deliver the best results for clients.  By controlling these technology costs, PlusUp can assign more capable human resources against client work.



PlusUp was started by experienced social media professionals Patrick Toland and James Wilcox who wanted to offer more service than other Facebook Marketing Partners.

We are committed to developing the expertise of our team to benefit themselves, our clients and the broader paid social ecosystem.  As they learn and grow, we encourage them to do their very best work for our clients.



Since 2010, the PlusUp team has managed more than $500 million in paid social activity for brands including:

Walmart - Target - The Home Depot - AT&T

Allstate - Turner Broadcasting - Ford Motor Company

Coca-Cola - Brown-Forman - eBay - Netflix - Nestle

Condé Nast - Hanesbrands - Comcast

Yahoo - DELL - Intuit - Capital One - Reebok



PlusUp supports clients globally with an unparalleled focus on customer success. We look forward to hearing from you on Facebook, Twitter or at our office. Or you can email us at